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Bulgarian Logo on 300 Billboards in the Czech Republic

News.bg, Nov 17, 2007

The country's logo will be placed on 300 billboards in the Czech Republic.

Besides that in Prague's subway 200 posters with Bulgarian ads will appear and even more - 100 banners with the Bulgarian logo will be placed on trams in Prague.

Main purpose of the advertisement is giving publicity for the tourism exposition in February, next year in Prague.

This is related with the negotiated collaboration between Bulgaria's State Agency of Tourism and the Czech side for participation of Bulgaria as country-partner at the expo.

This was announced by the time of the tourism expo in London. On the UK exposition Bulgaria was presented as all year tourism destination, placing accent on cultural and congress tourism.

Last year Bulgaria accentuated on SPA and wellness tourism.

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